Who We Are?
Why we began?
We found something missing from today’s travel concept. Most businesses seek profit and glowing reviews, yet travellers frequently seek out the same famous destinations – not always out of choice, but out of trust and habit. It is human instinct to feel that the most crowded area is the best. But is it really?
We believe travel should feel personal, not predictable. A trip shouldn’t just be about seeing what everyone else has seen – it should be about feeling something new. Somewhere along the way, the travel industry in India fell into a loop: companies offer the same packages, and travellers follow them because it feels safe.
My Routebook exists to break that loop – to bring back curiosity, individuality, and wonder. We want you to experience journeys that feel different, stories that stay with you, and memories that don’t blend in with the crowd. Because every trip should feel like a bonfire story – warm, real, and unforgettable.
Who we are?
Every meaningful idea begins with a shared realisation — that the problem you’re facing isn’t yours alone. When we saw that countless travellers were feeling the same frustration we once did, something clicked. That’s when a founder’s mindset comes alive: not to complain about what’s broken, but to create something better.
After spending over six years in the travel industry, we saw how people often struggled to find experiences that truly connected. Trips were being sold, not crafted. And that’s when the concept of My Routebook began to take shape – not as a business first, but as a solution born from empathy and experience.
We’re travellers at heart and problem-solvers by nature. My Routebook is our way of redefining what travel can mean – thoughtful, personal, and built around stories, not sales.
Our Core Values
Every traveler is unique, with their own set of tales, dreams, and lifestyles. That’s why we start with a conversation rather than a template. We listen to what is important to you – not only where you want to travel, but why.
From there, we design journeys that feel personal – blending comfort with exploration, and planning with freedom. Whether it’s a quiet escape, a cultural trail, or an offbeat adventure, every route is crafted like a chapter in your story. For us, “excellent travel is not about doing more, but about feeling more”. That is the heart of every itinerary we design.